On November 10, 2023, during the “Live Concert 1589” event, Fitty – Vietnam’s first virtual influencer advocating for a healthy lifestyle – made her official debut in front of the public with hyper-realistic appearance, evaluated to meet international standards of quality.
Fitty is a hyper-realistic virtual influencer (Hyper-real MetaHuman) built from three-dimensional (3D) models and “skinned” using computer-generated imagery (CGI) technology. Fitty made her public debut with a natural, pure beauty, round eyes, lively demeanor, and high-quality, realistic image.
Fitty is depicted as a content creator, representing the dynamic young generation with the belief that true beauty is not limited to appearance but also manifested through positive attitudes and living life to the fullest. Everyday moments of Fitty have been revealed through initial photos, sparking excitement and curiosity among fans. With a level of detail and realism comparable to Rozy Oh from South Korea, a virtual singer/model with nearly 170 thousand Instagram followers, Fitty is expected to make waves in the virtual influencer market in Vietnam and internationally.
Fitty inspires a green lifestyle amidst modern, convenient living, encouraging young people to transform and shine. Moreover, Fitty has significant potential in various advertising and sales activities: customer care, self-service, video bots, brand ambassadorship, KOLs, modeling, AI MC, AI tour guide, and even 24/7 livestream sales across multiple platforms.
The emergence of Fitty as an AI Digital Human with hyper-realistic detail signals Vietnam’s strengths in talent and technology on the international market, opening up numerous development opportunities for the virtual influencer industry and offering potential for exploitation in various fields.
